At BEL, we are passionate about bringing unique treasures from Japan and around the world to people everywhere.
Our Mission
We aim to deliver unseen, authentic items that bring healing, joy, and strength to everyone who receives them.
We believe that one smile can spread to others and brighten the future of society.
Through our work, we strive to create small, joyful cycles that ripple across the world.
What We Do
✨ Import Business: We import gemstones, ornaments, and crafts mainly from South Asia, the Middle East, and Europe.
✨ Export Business: We export Japanese goods, including lifestyle products, collectible toys, crafts, and traditional items, to customers around the world.
Our Message to You
Thank you for visiting our website.
No matter how fast the world changes, we believe that genuine human connections, the warmth of handcrafted work, and a sincere attitude will always hold timeless value.
We will continue to take on challenges, deliver surprise and delight, and share the beauty of Japan and the world with you.
Feel free to contact us anytime – we’re happy to help you find what you’re looking for!
With gratitude,
Yukari Kudoh, Founder & Owner
